Open AdStream® 6: Powerful. Intuitive. Integrated.

World’s Most Powerful Online Ad Manager

Publishers today must find ways to boost CPM, operate more efficiently, sell more of their underutilized inventory, and meet the increasingly complex demands of their advertisers. Open AdStream® 6 helps publishers see their audiences quickly and clearly, extract greater value from every page using precise Web metrics, and respond nimbly in real time, matching advertisers’ segment-specific creative to the available inventory. It does so by combining, for the first time, ad serving, behavioral targeting and Web site analytics within a single user interface.

Integrated Tools Make Publishers More Productive

Imagine the ad management tools you need and use most – analytics, targeting, workflow management, and ad delivery – at your fingertips in one interface. By integrating these vital capabilities in one powerful platform, Open AdStream 6 gives publishers a quantum leap forward in productivity and capability.

Open AdStream 6 is the only ad management system that combines the technologies, services and business intelligence that publishers need most to improve results, maximize revenue and lower operational costs.

With Open AdStream 6 you'll enjoy:

• Fully Integrated Analytics. Unlike any other solution available, Open AdStream 6 gives detailed information about your visitors, how they arrived, what they do, and how to keep them longer. It’s the complete integration of Web analytics into the core ad serving technology.



• Most Comprehensive Targeting Tools. But it’s not just about reporting; Open AdStream 6 gives you actionable intelligence, and the means to act on it. Can your competition offer customers this kind of targeting?



• Two Ways to Implement:
  
  
  • Fast and Efficient. Accessed via any Internet browser, the hosted version of Open AdStream frees you from the burden and uncertainties of implementing and administering an in-house infrastructure and frees you to better run your business.
  
  
  
  • Ultimate Control. Open AdStream can also reside on your servers and be administered entirely by your personnel. All the benefits of our advanced integrated ad serving, analytics and behavioral targeting technology while keeping your data entirely private.
  
  
  
• Award-winning Quality. In 2005 Open AdStream was named Best Ad-Server and Best Behavioral Technology by ClickZ. Plus, it’s the preferred solution of industry leaders like United Airlines, US News & World Report, Forbes, Gannett Publishing and Weather.com.

Learn more about Open AdStream 6 features and benefits for publishers »